Cartoon Characters Neutralize Healthful Cereal Messages

Researchers find a cute penguin can lead children to shed reservations about unhealthful food. When the researchers added the cartoon character to a box of cereal labeled "Sugar Bits," its popularity with children surged.

Source: http://www.npr.org/blogs/health/2011/03/08/134337236/cartoon-characters-neutralize-healthful-cereal-messages?ft=1&f=1007

george w bush nancy pelosi harry reid john mccain al gore